
THIS EVENT HAS PASSED – 2019 event information will be announced soon. Join our mailing list to stay informed.
The digital universe for beauty brands and retailers is complex and unique. This forum is curated for 200+ digital marketers in this space discussing leveraging data, the social media reach and connecting consumers with your brand voice.
Topics to include:
Influencers – From power influencers and celebrities to micro-influencers, beauty companies continue to harness the strength of these persuasive personalities to drive buzz and, most importantly, sales
Authenticity – Keeping an authentic message, particularly for niche brands and cult classics, requires carefully cultivating digital messages and strategies through growth
Engagement – By leveraging new platforms and technology, brands and retailers are deepening digital engagement through personal conversations and direct connections
Saturation – Brands and retailers are deploying smart digital strategies to move categories beyond maturity and maintain newness through education and innovation
SAMPLE AGENDA
7:30 – 8:30 AM // Breakfast & Registration
8:30 – 10:30 AM // Session I
10:30 – 11:15 AM // Networking Break
11:15 AM – 12:30 PM // Session II
12:30 – 1:45 PM // Lunch
1:45 – 3:30 PM // Session III
3:30 – 4:30 PM // Wine Reception
*Please note this is a sample agenda; subject to change
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Join our mailing list to stay informed.
Overview
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What we're talking about
- Influencers
- Authenticity
- Engagement
- Saturation
- Digital Disruption
Who Is Speaking?
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Dr. Parham Aarabi ModiFace INC.
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Lora Arellano MELT Cosmetics
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Dana Bomar MELT Cosmetics
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Charlotte Cho Soko Glam
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Robert DeBaker BECCA Cosmetics
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Jason Forbes Coty Inc.
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Holly Jackson Traackr
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Tammy Johnson Pixability
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Susan Jurevics bareMinerals
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Nicola Kilner DECIEM
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Joël Palix Feelunique
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Allison Slater Ray IT Cosmetics
Past Attendees
