Please note this event has passed. Please check back for 2018 event information coming soon.

More than 200 influential executives across the beauty industry will come together on February 7  to discuss ways that brands and retailers can use digital effectively to power their businesses. The audience will hear from speakers pioneering creative e-commerce, social, and cross-channel strategies. They will gain practical intelligence on what’s working now – and why. Highlighted topics will include:

·         Transforming celebrity into digital influence and brand equity

·         Creating deeply engaging beauty experiences online

·         Turning international influence into real brand and retail opportunities

·         Unlocking the digital keys to building a cult beauty brand

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Who Is Speaking?

  • Dr. Parham Aarabi ModiFace INC.
  • Ginny Chien Smashbox Cosmetics
  • Cozy Friedman SoCozy
  • Jess Hatzis frank body
  • Huda Kattan Huda Beauty
  • Natalie Mackey Winky Lux
  • Mehdi Mehdi NYX Professional Makeup
  • Rachel Meranus Olapic
  • Theresa Moore Pixability
  • Alessio Rossi Shiseido
  • Marlena Stell Makeup Geek

Past Editorial Coverage

  • How to Succeed in Beauty in the Digital Age

    Beauty leaders convened to talk strategy at WWD's Digital Beauty Forum.

  • Beauty Digital Forum 2016

    Leaders from across the cosmetics industry share their visions and strategies for winning at the cyber game.


Event Sponsors

Sponsorship opportunities provide direct access to the most influential executives in the industry through high-profile brand visibility and interaction, plus targeted networking. Sponsorship opportunities are limited and can be highly customized to meet your marketing objectives.   For more information on sponsoring, please contact Amanda Smith at

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